Building an Empire
of Luxury Living Spaces

1BRIQ’s brutalist logomark embodies the numerical one along with a vertical brick, symbolizing the first brick laid to begin any construction, known colloquially in Tamil as the ‘adikal’.

In addition to developing the identity for the parent company, 1BRIQ, we helped bring to life its first construction project in Tirupur, Polaris Grey. The project’s branding extended to prominent consumer-facing communications, including newspapers and billboards.

To introduce 1BRIQ’s newest project, we created a detailed brochure featuring floor plans, amenities, and the extravagant lifestyle on offer. The brochure also serves as an introduction to 1BRIQ’s brand for customers—showcasing the brand’s story, mission, vision, and ethos.

Brochure photoshoot by Joshua.

We designed and developed an interactive website in-house loaded with sleek animations and micro-interactions. The site serves as a window into the brand’s identity and values; and spotlighted the launch of Polaris Grey with a dedicated project page that highlights the available features and amenities. The site was built with a robust CMS backend to enable ease of development when new projects are constructed in the near future.

Site UI designed in collaboration with Akshy.
Webflow development by me.

Here’s the live site ↗